Australian-born Chloe Ting is a well-known fitness YouTuber who rose to prominence in 2023 and is thought to be worth $12 million. For her devoted fan base, she provides fitness videos, training guides, healthy recipes, fashion, travel, and a variety of entertainment.
Education and Professional Experience:
After graduating from high school, Chloe Ting moved to Melbourne, Australia, from her native Brunei. She continued her studies after receiving her degree in business statistics from Monash University, where she also obtained a Master of Philosophy. She started out in her career as an actuarial analyst.
Revenue Streams on YouTube:
With over 25 million subscribers and an astounding 3.2 billion views overall, Chloe Ting’s YouTube channel receives 700,000 views every day from a variety of sources. This equates to an estimated $5,600 in money every day, or $2 million in revenue annually, from the advertising that are shown in her movies.
YouTube video creators in the US, UK, Canada, and Australia typically get paid between $2 and $12 for every 1000 monetized views, which can account for anywhere between 40% and 80% of the total views. Device usage, the season, viewer geography, ad inventory, ad engagement, content genre, and more are all influencing factors.
Perspectives on Advertising Revenue:
Advertisers bid at least $0.01 per view in auctions to determine the price of ad views. Higher ad rates are available through Google Prefered, a program that allows businesses to target advertising on the top 5% most popular content.
Differentiated Sources of Income:
YouTubers like Chloe Ting use extra revenue streams like YouTube Premium, Super Chats & Super Stickers, Super Thanks, Channel Membership, and Shopping in addition to ad revenue.
For ad-free video, viewers subscribe to YouTube Premium, where creators get paid based on how long they spend watching.
Super Chat and Super Sticker: During live streams, fans interact with creators, generating extra income.
Extremely grateful Through one-time animations with customized remarks, viewers show their gratitude.
Purchasing: To showcase and market their goods on YouTube, qualified producers link their online stores with the platform.
YouTube Minis:
Chloe Ting manages the distinctive YouTube Shorts revenue mechanism, which pools and distributes ad money to a country-specific Creator Pool. Payment to qualified creators is determined by their percentage of total views. Because of the costs associated with licencing music, shorts that use it make relatively less money.
All Other Costs:
Production costs, staff pay, travel, equipment, rent, utilities, amenities, entertainment, subscription fees, and living expenditures are just a few of the many costs associated with creating content. With the highest rate in the US at 37%, taxes have a big effect on a creator’s capacity to invest, save, and manage the growth of their nett worth as a whole.
Extra Sources of Income:
By working with well-known companies like Panasonic and Gymshark, Chloe Ting augments her income through brand sponsorships, adding to her varied revenue stream.